The Luo Lih-Fen Group has always been committed to bringing beauty to everyone. Since 1986, when Ms. Luo Lih-Fen established the first beauty salon in Taiwan, the Group has been pursuing to enhance its professionalism and accumulate the energy of delivering beauty. The founder, Ms. Luo Lih-Fen, attaches great importance to the market in Greater China and established Xiamen Juwenlee Cosmetics Co., Ltd. in Xiamen, Fujian Province, China in 2002, which is the production base of the Luo Lih-Fen Group and moved to Zhangzhou Taiwan Business Investment Zone in 2006.
For more than 30 years, we have been cooperating with many academic and scientific research institutions at home and abroad to launch the “Glingluo(葛林若)” series, and later the "Sunlily(圣迪妮尔)" and "Draise(黛昂丝)" series. 2019, through the establishment of subsidiaries, we launched the “Qiecome(绮易康)” wellness brand and the new retail brand "Easybio [伊姿佰]", and in 2021, we will launch the haute couture brand "Mallskin(莫克丽肤)" for precision care. We not only provide high-quality products, but also inherit the beauty culture of our founder, Ms. Luo Lih-Fen, and the professional craftsmanship of beauty services as well as the successful management. At the same time, we provide systematic training and consulting services based on the academy system to provide appropriate courses for newcomers who wish to enter the beauty business, estheticians who wish to refine their professional skills, or managers who wish to strengthen the management of their stores. As a missionary of "beauty", we are growing into a comprehensive company that spans research, production, sales, and consulting on the road to promoting the beauty business.
The Group also expresses its respect for the inherent beauty and goodness of the soul and actively gives back to the community through charity work. Over the years, we have continued to support charitable activities through the Xiamen Women and Children Development Foundation and other organizations, providing long-term assistance to single mothers and out-of-school children.
Luo Lih-Fen Group will spend its life doing one thing, which is insisting on being professional and becoming beautiful. In the future, we will remain true to our original aspiration, continue to promote the beauty culture, devote ourselves to bringing beauty to Chinese women around the world, and always contribute to the beauty of humanity!
Junwenlee (Fujian) Cosmetics Ltd., formerly known as Xiamen Junwenlee Cosmetics Co., Ltd. was established in Xiamen in 2002 and moved to Zhangzhou Taiwan Investment Zone in Fujian Province in 2006 due to development needs, which is a wholly-owned subsidiary of Luo Lih-Fen Group under Luo Lih-Fen Holding Co., Ltd. The Company has passed ISO22716 Good Manufacturing Practices for Cosmetics, ISO14001 Environmental Management System, ISO45001 Occupational Health and Safety Management System, ISO9001 Quality Management System, Intellectual Property Management System, Informatization and Industrialization Integrated Management System, Information Security Management System, Energy Management System, and Level 3 Certification of Safety Production Standardization. Meanwhile, the Company continues to promote the National Safety Production Standardization Level 2. Now we have our own brands, such as LUO LIH-FEN, Greenruo, Saint Dinaire, Dionsi, Qiyikang and Easybio, with more than 400 corresponding trademarks registered.
The Company also pays attention to scientific and technological innovation. On the basis of independent research and development innovation, we promote the university-enterprise cooperation and the industry-academia-research combination, and employ industry experts and scholars to establish an expert advisory committee to guide and promote technological innovation and development of the Company. In 2018, we set up the “Joint Laboratory of Professional Cosmetics Efficacy Evaluation” with the China Research Institute of Daily Chemical Industry. In 2020, we joined hands with the Center of Translational Medicine, College of Pharmaceutical Science, Xiamen University to create the by combining the precision skincare capability of Luo Lih-Fen and the research results of the Center of Translational Medicine, College of Pharmaceutical Science, Xiamen University. In 2021, we cooperated with Huaqiao University to jointly research the technology of targeted delivery and intelligent release of cosmetic activity to provide a new development path for the Company in the future. Recently, the Company won a gold medal and 4 silver medals on the 48th International Exhibition of Inventions Geneva with four R&D patents, and became the only local brand company in China to win the award at the 26th IFSCC Congress. In the same year, the Company won the “Top 10 Independent Research and Development Ingredients Award” and the “IFSCC Outstanding Paper Award in China” at the 2nd International Cosmetics Innovation Conference (ICIC). In 2022, the then member of the Standing Committee of the National Political Bureau and the Chairman of Fujian Provincial Committee of the Chinese People’s Political Consultative Conference visited the Group for inspection and research, and its star product Lotus Cream became the Guinness World Records™ holder, and the Company won the honor of “National IP Advantage Enterprise”. The technical center testing laboratory was established in accordance with ISO/IEC 17025 and passed the national CNAS certification in November 2019. Up to now, we have possessed 9 major formula technologies, 19 invention patents, 8 design patents and 28 utility model patents, and participated in the development of 7 national or industrial standards.
In recent years, the Company has been developing steadily and paying taxes in good faith, and has won the titles of “Big Taxpayer” and “Economic Construction Contributor” in Taiwan Investment Zone for several years. In addition, the Company has also been recognized as a “high-growth enterprise of industry and informatization in Fujian Province”, a “specialized and sophisticated small and medium-sized enterprise (specialization) in Fujian Province”, a “leading enterprise of science and technology giants in Fujian Province”, an “enterprise technology center in Fujian Province”, a “high-tech enterprise in Fujian Province”, a “national high-tech enterprise”, a “May 1 Labor Award in Fujian Province”, an “enterprise with intellectual property advantages in Fujian Province” and a “national enterprise with intellectual property advantages”.
The Company was listed on the Taiwan Stock Exchange in 2018 through the establishment of Luo Lih-Fen Holding Co., Ltd. outside of China, and signed an endorsement agreement with artist Ms Christy Chung in the same year. The Company will make ongoing efforts to persistently improve the quality of its operation and management, and strive to win Zhangzhou City, Fujian Province and China Quality Award. We will constantly promote the management innovation and technical innovation and talent cultivation to enhance the Company’s competitiveness, thus improving brand value and achieving sustainable business operation.